JA Company Program

JA Company Program–Pop-Up teaches students how to plan, launch, and operate their own business venture within a structured, guided experience. Throughout the start-up process, students collaborate, make crucial business decisions, practice communication skills, and develop entrepreneurial knowledge and skills within a streamlined, teacher-led experience. All profits generated benefit the school, a designated community organization, or other school-approved recipient.

Through the process of establishing a pop-up venture, students will be able to:

-- Set personal goals through the lens of an entrepreneurial mindset.
-- Establish the elements of a successful business.
-- Define different roles and responsibilities necessary to launch a pop-up.
-- Understand the Four P’s of Marketing (product, price, place, and promotion).
-- Launch, operate, and close out a pop-up business.

JA Company Program Pop-Up is part of the JA Entrepreneurship Pathway and is recommended for middle and high school students (grades 6–12). This learning experience can be volunteer- or educator-led and is available in classroom-based, remote live, or after-school implementation. There are seven 45-minute sessions, with an additional opportunity for student engagement during the pop-up sales period.

As part of this learning experience, JA teachers and volunteers are encouraged to use the resources available in JA Connect® Learning Pathways, located at connect.ja.org. This self-guided experience includes interactives, JA Here to Career™, and games and apps for student use.

JA Learning Experiences support national and state standards in reading, mathematics, social studies, and work and career readiness. See below for more information on alignment with national and state standards.